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The Antidote to Whining about First World Problems

Please download the Program Description for The Pickle Challenge at and send it to your CEO with a note encouraging your organization to be a part of it.

One of the things that happens when people take to heart The Pickle Pledge (pictured below) is they become much more aware of how petty and insignificant are most of the things they complain about and the things they hear people around them complaining about.

First world problems!

Walk through any airport and you will NOT hear anyone talking about how over the past decade TSA has been one of the most improved operations in the country, or that how no matter where you woke up you that morning can be having dinner anywhere else in the country that evening with a zero percent probability of dying in a plane crash on the way. I spend a lot of time in airports so you can take my word for this.

Pay attention to the things you hear people complaining about where you work. How much of that is whining about first world problems? How much more pleasant, positive and productive would you all be if you’d hold yourselves and each other to higher standards for personal attitudes?

The Pickle Challenge for Charity is so powerfully effective because it raises our collective awareness of just how enervating and debilitating membership in that other BMW Club (bitching, moaning, whining and complaining) can be, and inspires us to do better.

Not to mention raising money for your favorite charity every time someone turns a complaint into a 25-cent donation!

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